While studying immunology at university, I discovered my passion for building software businesses.
My entrepreneurial journey began with developing ePrescribing software that was later acquired by a major pharmacy brand. I then co-founded a product agency specializing in healthcare solutions for pharmacy and diagnostic services.
After two successful exits, I joined IBM's innovation team, building AI products for insurance and fintech companies. Later, I became Director of Strategy & UX at a major insurance company, where I launched a startup focused on millennial financial planning tools.
In 2023, I decided to reset completely. I sold everything I owned, packed my life into one bag, and embraced a nomadic lifestyle.
Having explored over 26 countries, I now split my time between Bangkok and Toronto, building businesses at the intersection of data, finance, and the creator economy.
Need to get in touch? You can email me or reach out via X or LinkedIn.
Working on
- Humblytics
Turn data into dollars. Heatmaps, funnels & one-click A/B tests - no code required.
- Thumbnail Creator
Generate scroll-stopping high-CTR thumbnails in seconds.
- No Code Scoop
Curated no-code news, tutorials, and community wins.
- Build Ship Market
Learn AI, build workflows, and scale faster.
- Fractional Consultant
AI enablement and UX engineering for startups and enterprises.
Clients: Sun Life International, Rose Rocket, Switch Health, Matchday Health, Agentiiv, OpenGravity, IBM, Co-operators Insurance and more.
Past Work
- Director of UX at Prospr by Sun Life (2022-2023)
- Engagement Lead at IBM Garage (2021-2022)
- Co-Founder of Blackcreek, Design Agency (2018 - 2020, Exited)
- Co-Founder of SwiftPad, ePrescribing + Pharmacy OS (2016-2017, IP Acquired by MedAvail)