I build AI-native companies, install the operating systems behind them, and equip the operators who run them.

Building revenue analytics and A/B testing for growth marketing teams at Humblytics , the shared context, tools, and workflow layer for teams using AI agents at Notara , and education and community for the operators who run them at AI Native Operators .

I also work inside a small number of teams through Forward Deployed, an AI enablement and GTM engineering engagement that builds the go-to-market engine and equips the people who run it and adjacent functions.

Before this: two exits (SwiftPad, Blackcreek), AI products at IBM Garage, and strategy at Sun Life Financial. Sold everything in 2023, worked from 26+ countries, now based in Toronto.

Need to get in touch? You can email me or find me on X, LinkedIn, or YouTube.

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The portfolio

  • Humblytics

    Revenue analytics and A/B testing for growth marketing teams.

  • Notara

    The shared context, tools, and workflow layer for teams using AI agents. One maintained library, plus connected tools.

  • AI Native Operators

    Education and community for founders and operators building AI-native companies.

Past work

  • Director of Strategy at Prospr by Sun Life (2022-2023)
  • Engagement Lead at IBM Garage (2021-2022)
  • Co-Founder of Blackcreek, product agency for diagnostics and healthcare software (2017-2020, exited)
  • Co-Founder of SwiftPad, ePrescribing and pharmacy OS (2015-2017, acquired by MedAvail)